Thanks for your interest in participating in the Shop Profile program, a great way for SUP relevant businesses to get in involved with the Canadian SUP community… And it’s FREE!

This program has been designed for two very specific purposes:

  1. To help build interesting and useful information for the Canadian Stand Up Paddleboard community.
  2. Help you, the business owner, drive Canadians Stand Up Paddleboard enthusiasts and those interested in the sport to your your website.

The Shop Profile program is NOT designed to explicitly advertise your business.

Paid Advertising Campaigns

We should mention that if you are interested in a direct advertising oriented campaign, feel free to get in touch, and we’ll take a look at putting something together that meets your needs and budget.

We don’t mind creating a post or two for your upcoming event or special product announcement (submit that information directly to but the primary goal of the program is to develop QUALITY content for our visitors. In doing so, this not only improves the overall quality content on our site, but will also instilling greater trust with the reader, leaving them far more likely to click to visit YOUR website.

The Shop Profile program is designed to present content about your company in a casual and informative manner, with much more of an editorial tone. Think of the Shop Profile as more of a personal interest piece as opposed to an advertisement or advertorial.

How to Participate

To participate, please download and enter your interview responses on our PaddleSurf-Shop-Profile-Interview.doc file. Then save the file and email it, along with any other photos, links or other media you’d like to have considered for inclusion, to

Upon receiving your interview document and any other associated media content, we’ll get in touch with any questions or requests we may have before publishing to the site.

If you have any questions regarding the interview, appropriateness of your business for inclusion, or would like to discuss anything else related to our site, feel free to give us a call at (604) 922-2161 (9am-5pm Pacific Standard Time), or shoot us an email!